why hire a registered graphic designer?
The RGD designation is your assurance of an experienced and qualified professional.
Professional graphic design ensures a fully integrated solution that conveys the concept, the message and the positioning of your organization. It positions products or services in the marketplace and makes a company more visible, more sophisticated, smarter, faster, more powerful and more desirable than the competition. A Registered Graphic Designer partners with you to integrate every phase of your communication needs.
There are highly qualified designers who are not certified as Registered Graphic Designers. Unfortunately there are also many untrained, unskilled individuals who claim to offer “design services”.
Often such persons may know how to use software, but have inadequate education, knowledge or experience of the design process and the many related skills that are necessary to produce effective communications. They may fail to understand the complexities of your needs,may not be fully versed in regulations surrounding anti-spam legislation or accessibility, and may not understand what it means to operate in a professional and ethical manner.
Before hiring any designer, check to see if that designer has done other work similar to your project and request references and work samples. And for greater assurance, ask for the RGD designation.
Professional design involves research, creativity, strategy and cooperation, the right combination of which can improve a company’s visibility, sophistication, efficiency and desirability over competition. To stand out and effectively position products and services in the marketplace, it is essential to choose a qualified designer who is capable of meeting your needs.
Registered Graphic Designers have been granted the right to use the RGD designation, signifying their education, training and experience in the industry and their ability to perform to the standard of competence specified by the Association of Registered Graphic Designers and the Examination Board for RGD.
The designation offers greater assurance that firms are being run professionally, ethically and with knowledge of industry best practices.
The Association of Registered Graphic Designers represents over 3,100 design practitioners, including firm owners, freelancers, managers, educators and students. The RGD and Registered Graphic Designer designations are signals of quality and competence to the profession, public and government.
Here are a handful of reasons to hire an RGD
A qualified, experienced professional
Registered Graphic Designers are professionals who have been granted the right to use the RGD designation, demonstrating their ability to practice in the profession and perform to the standard of competence specified by the Association of Registered Graphic Designers (RGD) through the completion of a rigorous eligibility review process, written test and portfolio interview, overseen by the Examination Board for Registered Graphic Designers.
Up-to-date
Registered Graphic Designers constantly augment their knowledge by staying current with and integrating into their work best practices and tools, including new information on accessibility, consumer trends, research methodologies, production processes, legal requirements and efficiencies.
Passionate and serious about design
Registered Graphic Designers are committed professional members of the Association who understand the importance of a strong voice to advance the practice of graphic design and enhance awareness of the important role and value that design brings to business, society and culture.
Connected to a network of industry suppliers
Registered Graphic Designers have access to a network of suppliers, services and allied professions often needed to execute simple or complex projects in the practice of graphic design: illustrators, photographers and other image resources, printers and paper suppliers, web programmers and product manufacturers, to name a few, in addition to professionals in other design disciplines such as industrial and interior design.
-Denver Dewar, RGD is an Associate Partner at 50 Carleton specializing in print production and website development, Denver has a combined expertise and passion for digital and physical products with an aim to create effective pieces of design and creative communications.
